📊 Analytics: DataFast + HumanBehavior
We now recommend two optional (but powerful) analytics tools with Yugen so you can see both the what and the why behind your user behavior.
DataFast shows you which channels drive actual revenue. It connects to Polar so you're not just tracking clicks; you're tracking what matters. Real-time insights let you watch conversion funnels live, and the setup is painless: drop a 4KB script and you're done.
HumanBehavior reveals why users leave. AI automatically watches and analyses session replays to see where friction happens in your checkout or onboarding. Ask behavioural questions like "Why did trial users churn?" and get data-driven answers. It's privacy-first, so you can redact sensitive information, and it automatically flags issues and creates tasks when users hit problems.
Together, they're really powerful: DataFast tells you that Twitter has low conversion. HumanBehavior shows you it's checkout friction. You fix it. DataFast confirms the improvement. No more guessing.
New 'Analytics' page in our Documentation has been published: